Harness the power of social media with our SMO and SMM courses and learn how to build brand awareness, drive sales and promote business via social media advertising campaigns!
Harness the power of social media with our SMO and SMM courses and learn how to build brand awareness, drive sales and promote business via social media advertising campaigns!
· Overview Top Social Media Platform
· Social Media Optimization
· What is Social Media Optimization?
· Why Social Media Need Small Business
· Audience, Engagement, Reach
· News Feed, Timeline, Post
· Social Media Newsfeed Algorithm
· Facebook Profile Vs Business Page
· How to Create Facebook Business Page
· Understand Facebook Business Categories
· How to Set Target Audience
· Create Effective Page Timeline
· Set You Call to Action Button
· How to effectively fill your business information
· How to Set Country and Age Restriction
· Event Page
· Offer Post
· How to Create and Participate Facebook groups
· How to Effectively Update Your in Page Timeline
· Timing for Update Status of Business
· Publishing Tools
· Report – Insight
· How to create a Facebook ad account
· Understanding Facebook Ad Account
· What is Campaign Objective
· How to select Right Budget for your Business
· Bid Strategies
· How to Find the Right Audience on Facebook.
· Targeting Examples for Different Industries – Real Estate, Education, Ecommerce, etc
· What is Ad Placement?
· What is Identity?
· Ad Setup?
· Ad Creatives
· Understanding Custom Audience
· What is Pixel?
· How to Install Pixel
· URL Parameters
· How to bill for facebook Ads
· Measure your Ads
· Managing your ads
· How to remarketing on Facebook help your business
· Track engagement
· Ad types
· Campaign Measurement
· Conversion Tracking
· Tracking Paid Users
· Creating Customized Reports
· Introduction.
· How to Create an Instagram Business Account.
· Learn about your customer with instagram insights.
· How to create a successful instagram post?
· Reels post.
· Photo post.
· Carousel post.
· Use relevant tags.
· Hashtag Research.
· Introduction
· How to create Instagram Ads – Photo Ads, Video Ads, Carousel Ads, Collection Ads, Lead Generation Ads.
· How to Increase your Sales potentially with Instagram Ads.
· How to Create Instagram Story Ads, Instagram Reels Ads.
· How to use the carousel Ads and Collection Ads to sell more products.
· How to use Lead Generation ads to collect thousands of customers for your business.
· Introduction.
· How to Create a YouTube Channel.
· What is YouTube Studio?
· Channel Customization.
· How to create a Playlist.
· What is Monetization?
· What are Copyrights?
· How to upload videos.
· How to Optimize Title, Description, Hashtags
· How to Create Video Chapters.
· How to add different types of cards to your videos.
· How to add a thumbnail.
· How to add an End Screen.
· YouTube e Analytics
· Introduction to Video Marketing
· Understanding Video Campaign
· YouTube Ads Types
· Bumper Ads
· Skippable Ads
· Non-Skippable Ads
· Infeed Video Ads
· Outstream Ads
· Drive Conversion Ads
· Ad Sequence Ads
· Understanding Bid Strategy
· How to Select the Right Budget for your Campaign.
· How to Select the Correct Network for Video Campaign.
· Video Ad Groups
· Targeting Options
· Bringing Visitors to Your Website Through YouTube Videos
· Introduction to Twitter
· How to set up a Twitter account and optimize it.
· How to come up with ideas on what to tweet about
· How to get Twitter followers
· How to generate more likes and engagement on your posts
· Hashtag Research
· Get Started with Twitter Ads
· Campaign Objective.
· Twitter Ad Formats.
· Targeting.
· Ads Best Practices.
· Twitter Analytics.
· Measurement.
· Introduction to LinkedIn Optimization
· Individual Page Vs Company Page
· Connection
· Jobs
· My Network
· Group
· Hashtags
· Creating Company Page
· Types of Campaigns
· Audience Targeting
· Bidding Strategies
· Advertising in LinkedIn
· Reporting
· Pinterest Introduction
· Pinterest Profile Optimization
· Pinterest Board Creation
· Pins Posted
· Pinterest Increase Followers
· Website Verification
· Business Account
· Pinterest Analytics
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Visiting Time : (9.30 am – 8 pm IST, Mon-Sat)
Phone Enquiry is available on Sundays too